ADMINISTRACION DE EMPRESAS Y M
ADMINISTRACION DE EMPRESAS Y MARKETING (ADEMAR)
Publications (42) Publications in which a researcher has participated View referenced research data.
2025
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What is value in Higher Education? Studying scientific production through co-word analysis
Journal of Marketing for Higher Education
2024
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A Blockchain-Based Review of Peer-to-Peer Vacation Rental Challenges
Blockchain, Metaverse, and Digital Payments: A Global Digital Consumer Perspective (Taylor and Francis), pp. 62-78
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A comprehensive view of biometric payment in retailing: A complete study from user to expert
Journal of Retailing and Consumer Services, Vol. 79
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An SEM-Neural Network Approach for Predicting Antecedents of Online Grocery Shopping Acceptance
International Journal of Human-Computer Interaction, Vol. 40, Núm. 7, pp. 1723-1745
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An analysis of the consumer profile and the willingness to pay in immersive virtual tourism
Journal of Destination Marketing and Management, Vol. 33
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Fashioning consumer choices: recommendation, motivation, and purchase intention toward Instagram commerce. A mediation analysis
International Journal of Fashion Design, Technology and Education, Vol. 17, Núm. 3, pp. 381-393
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Impact of big data analytics on telecom companies' competitive advantage
Technology in Society, Vol. 76
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Methodologies, Knowledge Areas and Tourist Destinations Addressed in Scientific Research on Tourism Induced by Audiovisual Fiction (1988-2021)
Profesional de la información, Vol. 33, Núm. 2
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The effect of online message congruence, destination-positioning, and emojis on users’ cognitive effort and affective evaluation
Journal of Destination Marketing and Management, Vol. 31
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The future of TV-shopping: predicting user purchase intention through an extended technology acceptance model
Technological Forecasting and Social Change, Vol. 198
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Unveiling the drivers and outcomes of IMC capability: insights from consumer market companies in Pakistan
International Journal of Advertising
2023
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New technologies for the conservation and preservation of cultural heritage through a bibliometric analysis
Journal of Cultural Heritage Management and Sustainable Development
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Perceived customer care and privacy protection behavior: The mediating role of trust in self-disclosure
Journal of Retailing and Consumer Services, Vol. 72
2022
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Antecedents to the Adoption of Mobile Payment in China and Italy: an Integration of UTAUT2 and Innovation Resistance Theory
Information Systems Frontiers, Vol. 24, Núm. 6, pp. 2099-2122
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Challenges in times of a pandemic: what drives and hinders the adoption of location-based applications?
Economic Research-Ekonomska Istrazivanja , Vol. 35, Núm. 1, pp. 438-457
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Do biometric payment systems work during the COVID-19 pandemic? Insights from the Spanish users' viewpoint
Financial Innovation, Vol. 8, Núm. 1
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Selling on Instagram: Factors that Determine the Adoption of Instagram Commerce
International Journal of Human-Computer Interaction, Vol. 38, Núm. 11, pp. 1004-1022
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To buy or not to buy, that is the question: understanding the determinants of the urge to buy impulsively on Instagram Commerce
Journal of Research in Interactive Marketing, Vol. 16, Núm. 4, pp. 477-493
2021
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Assessing determinants influencing continued use of live streaming services: An extended perceived value theory of streaming addiction
Expert Systems with Applications, Vol. 168
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Big data analytics capability for improved performance of higher education institutions in the Era of IR 4.0: A multi-analytical SEM & ANN perspective.
Technological Forecasting and Social Change, Vol. 173