ADMINISTRACION DE EMPRESAS Y M
ADMINISTRACION DE EMPRESAS Y MARKETING (ADEMAR)
Publications (42) Publications in which a researcher has participated View referenced research data.
2025
2024
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Metaverse as a booster of tourism transformation towards virtual management strategies
Tourism Review
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THE EFFECTS OF GLOBAL CITIZENSHIP AND AWARENESS OF NEED ON THE BEHAVIORAL INTENTION OF VOLUNTEER TOURISTS
Tourism Analysis, Vol. 29, Núm. 1, pp. 29-46
2023
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Effect of social-media message congruence and generational cohort on visual attention and information-processing in culinary tourism: An eye-tracking study
Journal of Hospitality and Tourism Management, Vol. 55, pp. 78-90
2022
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Influence of the perceived benefit of a social network-based sales promotion on the perceived quality of a heritage complex
Academia Revista Latinoamericana de Administracion, Vol. 35, Núm. 2, pp. 148-162
2021
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How do monetary and time spend explain cultural tourist satisfaction?
Tourism Management Perspectives, Vol. 37
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Identifying tourist profiles to reduce overtourism: the case of a cultural destination
International Journal of Tourism Cities, Vol. 7, Núm. 4, pp. 962-985
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Revenue management and CRM via online media: The effect of their simultaneous implementation on hospitality firm performance
Journal of Hospitality and Tourism Management, Vol. 47, pp. 46-57
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The effect of COVID-19 on tourists’ intention to resume hotel consumption: The role of resilience
International Journal of Hospitality Management, Vol. 99
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Tourists’ information literacy self-efficacy: its role in their adaptation to the “new normal” in the hotel context
International Journal of Contemporary Hospitality Management, Vol. 33, Núm. 12, pp. 4526-4549
2020
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Tourism value VS barriers to booking trips online
Journal of Retailing and Consumer Services, Vol. 53
2019
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Analyzing the influence of firm-wide integrated marketing communication on market performance in the hospitality industry
International Journal of Hospitality Management, Vol. 80, pp. 13-24
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Auditing marketing and the use of social media at ski resorts
Sustainability (Switzerland), Vol. 11, Núm. 10
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Auditing the marketing and social media communication of natural protected areas. How marketing can contribute to the sustainability of tourism
Sustainability (Switzerland), Vol. 11, Núm. 15
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Explaining tourist behavioral loyalty toward mobile apps
Journal of Hospitality and Tourism Technology, Vol. 10, Núm. 3, pp. 445-460
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Measuring advertising effectiveness in Travel 2.0 websites through eye-tracking technology
Physiology and Behavior, Vol. 200, pp. 83-95
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Museum visitors’ heterogeneity and experience processing
International Journal of Hospitality Management, Vol. 78, pp. 131-141
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Self-congruity and motivations as antecedents of destination perceived value: The moderating effect of previous experience
International Journal of Tourism Research, Vol. 21, Núm. 1, pp. 23-36
2018
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Antecedents and consequences of cultural intelligence in tourism
Journal of Destination Marketing and Management, Vol. 8, pp. 350-358