CARESOME: A system to enrich marketing customers acquisition and retention campaigns using social media information
- Bernabé-Moreno, J.
- Tejeda-Lorente, A.
- Porcel, C.
- Fujita, H.
- Herrera-Viedma, E.
Revista:
Knowledge-Based Systems
ISSN: 0950-7051
Ano de publicación: 2015
Volume: 80
Páxinas: 163-179
Tipo: Artigo