Dynamic marketing capabilities: Toward an integrative framework
- Barrales-Molina, V.
- Martínez-López, F.J.
- Gázquez-Abad, J.C.
ISSN: 1468-2370, 1460-8545
Année de publication: 2014
Volumen: 16
Número: 4
Pages: 397-416
Type: Article
Revue:
International Journal of Management Reviews