Efectos de la cultura nacional en la relación entre orientación emprendedora y el resultado de la innovación de producto:el caso del sector farmacéutico
ISSN: 0210-2633
Year of publication: 2007
Issue Title: La gestión de la actividad innovadora en las empresas
Issue: 73
Pages: 135-150
Type: Article
More publications in: Cuadernos económicos de ICE
Abstract
Innovation is about the introduction of novelty by breaking with established routines and by overcoming a wide range of social and cultural barriers. These elements not only require on «entrepreneurial » attitude as portrayed by Schumpeter with energy of action and will, but also adaptative organizations. Scholars have empirically explored the independent effect of corporate entrepreneurship on innovation but have largely ignored how national cultural of the origins country of the firm moderate and mediate the corporate entrepreneurship-performance relationship. The purpose of our study is to first determine whether the dimensions of national culture are moderating variables in the corporate entrepreneurship-innovation relationship.