El papel de los recursos intangibles bajo la lógica dominante de la gestión de servicios

Referències bibliogràfiques

• EGGERT, A.; HOGREVE, J.; ULAGA, W.; MUENKHOFF, E. (2011). Industrial services, product innovations, and firm profitability: A multiple-group latent growth curve analysis. Industrial Marketing Management, 40(2): 661-670. http://dx.doi.org/10.1016/j.indmarman.2011.05.007
• GEBAUER, H.; FRIEDLI, T.; FLEISCH, E. (2006). Success factors for achieving high service revenues in manufacturing companies. Benchmarking: An International Journal, 13(3): 374-386.
• GIANNAKIS, M. (2011). Management of service supply chains with a service-oriented reference model: The case of management consulting. Supply Chain Management: An International Journal, 16(5): 346-361. http://dx.doi.org/10.1108/13598541111155857
• HESKETT, J.L.; SASSER, W.E.; SCHLESINGER, L.A. (1997). The Service Profit Chain: How Leading Companies Link Profit and Growth to Loyalty, Satisfaction, and Value. New York: Simon and Schuster.
• LARSSON, R.; BOWEN, D.E. (1989). Organization and customer: Managing design and coordination of services. The Academy of Management Review, 14(2): 213-233.
• NEELY, A. (2008). Exploring the financial consequences of the servitization of manufacturing. Operations Management Research, 1(2): 103-118. http://dx.doi.org/10.1007/s12063-009-0015-5
• PARRY, G.; BUSTINZA, O.F.; VENDRELL-HERRERO, F. (2012). Servitisation and value coproduction in the UK music industry: An empirical study of consumer attitudes. International Journal of Production Economics, 135(1): 320-332. http://dx.doi.org/10.1016/j.ijpe.2011.08.006
• VANDERMERWE, S.; RADA, J. (1988). Servitization of business: Adding value by adding service. European Management Journal, 6(4): 314-324. http://dx.doi.org/10.1016/0263-2373(88)90033-3
• VARGO, S.; LUSCH, R.F. (2008). Service-dominant logic: Continuing the evolution. Journal of the Academy of Marketing Science, 36(1): 1-10. http://dx.doi.org/10.1007/s11747-007-0069-6