Antecedents of loyalty toward rural hospitality enterprises: The moderating effect of the customer's previous experience

  1. Polo Peña, A.I.
  2. Frías Jamilena, D.M.
  3. Rodríguez Molina, M.T.
Journal:
International Journal of Hospitality Management

ISSN: 0278-4319

Year of publication: 2013

Volume: 34

Issue: 1

Pages: 127-137

Type: Article

DOI: 10.1016/J.IJHM.2013.02.011 GOOGLE SCHOLAR