The moderating effect of uncertainty-avoidance on overall perceived value of a service purchased online

  1. Sabiote, C.M.
  2. Frías, D.M.
  3. Castañeda, J.A.
Revista:
Internet Research

ISSN: 1066-2243

Ano de publicación: 2012

Volume: 22

Número: 2

Páxinas: 180-198

Tipo: Artigo

DOI: 10.1108/10662241211214557 GOOGLE SCHOLAR