Nuevos tipos de alojamientos: apartamentos turísticos y determinantes de valoración en el precio de la estancia

  1. Miguel Ángel Solano Sánchez 1
  2. Julia M. Núñez Tabales 1
  3. Lorena Caridad y López del Río 1
  1. 1 Universidad de Córdoba
    info

    Universidad de Córdoba

    Córdoba, España

    ROR https://ror.org/05yc77b46

Revista:
Investigaciones Turísticas

ISSN: 2174-5609

Año de publicación: 2022

Número: 23

Páginas: 94-111

Tipo: Artículo

DOI: 10.14198/INTURI2022.23.5 DIALNET GOOGLE SCHOLAR lock_openRUA editor

Otras publicaciones en: Investigaciones Turísticas

Objetivos de desarrollo sostenible

Resumen

The recent paradigm shift in the tourism sector due to the widespread use of communication technologies has facilitated the booking process for consumers. Similarly, before the outbreak of COVID-19, there was a sustained increase in the number of tourists accompanied by an increase in the offer of different types of tourist accommodation, including new types other than conventional hotels, such as tourist apartments. The aim of this research is to reveal the determinants of the price of the daily rate in this new type of accommodation based on an econometric model using the hedonic price method and using Booking.com as the main source of data. The city selected for the analysis is Seville due to the notable increase in this type of accommodation experienced in the city in recent years and because it is the largest city in Southern Spain. Variables referring to the type of property, its location, its size, its amenities, and factors related to seasonality and special events in the city appear as relevant in the model. The degree of adjustment obtained in the model is high, as is its predictive power and it could be useful for estimating the daily rate for hosts, clients and the different online platforms through which this type of accommodation is marketed, after determining a series of internal characteristics of the property, and those relating to its environment and seasonality

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