Discurso audiovisual y cultura digitalcomunicación e interactividad en los museos
- Mateos Martín, Concha (coord.)
- Ardèvol Abreu, Alberto Isaac (coord.)
- Toledano Buendía, Samuel (coord.)
Publisher: Sociedad Latina de Comunicación Social
ISBN: 978-84-939337-5-3
Year of publication: 2011
Pages: 87
Congress: Congreso Internacional Latina de Comunicación Social (3. 2011. La Laguna)
Type: Conference paper
Abstract
The paradigm shift and hybridization in Digital Culture affects not only related to Internet, but a new construction and perception of our environment. In the nonformal education, the audiovisual and media museums are an example of this cultural transformation. The methods of analysis of audiovisual texts, which are based on film theory and customary use in the film, are now new possibilities in the museum as a place for critical analysis, creation and the creative experience and perception. This paper focuses on the opportunities opened up by the museum resources based on the audiovisual and interactive lenguages. It provides a synthesis of case studies, such as the Museum CajaGRANADA Memory of Andalusia (Granada, Spain) and the Museum of the Battle of Las Navas de Tolosa (Santa Elena, Jaén, Spain), looked at the possibilities of the discourse analysis.