2-tuple fuzzy linguistic perceptions and probabilistic awareness-based heuristics for modeling consumer purchase behaviors
- Giraldez-Cru, Jesus
- Chica, Manuel
- Cordon, Oscar
- Herrera, Francisco
ISSN: 1098-7584
ISBN: 978-1-7281-6932-3
Year of publication: 2020
Congress: IEEE International Conference on Fuzzy Systems (FUZZ-IEEE)
Type: Conference paper