Fashioning consumer choices: recommendation, motivation, and purchase intention toward Instagram commerce. A mediation analysis

  1. Herzallah, D.
  2. Liébana-Cabanillas, F.
  3. Muñoz-Leiva, F.
Revista:
International Journal of Fashion Design, Technology and Education

ISSN: 1754-3274 1754-3266

Año de publicación: 2024

Tipo: Artículo

DOI: 10.1080/17543266.2024.2308557 GOOGLE SCHOLAR