Publicaciones en colaboración con investigadores/as de Universidad de Castilla-La Mancha (5)

2016

  1. How Delisting All National Brands in a Given Assortment Impacts on Consumers’ Store Switching Intentions

    Developments in Marketing Science: Proceedings of the Academy of Marketing Science (Springer Nature), pp. 115-116

2014

  1. Preface

    Springer Proceedings in Business and Economics

2011

  1. Olive-oil purchase behaviour: Culture and food habits

    Nova Science Publishers, Inc., pp. 1-58

  2. The role of culture and food habits in olive oil purchase behaviour: Evidences from Spain

    Agricultural Economics: New Research (Nova Science Publishers, Inc.), pp. 1-36

2009

  1. Sistemas de organización del canal de distribución

    Distribución comercial (Madrid: Delta Publicaciones, 2009), pp. 204-251