ANA ISABEL
POLO PEÑA
PROFESORA TITULAR DE UNIVERSIDAD
BEÑAT
URRUTIKOETXEA ARRIETA
Researcher in the period 2018-2019
Publications by the researcher in collaboration with BEÑAT URRUTIKOETXEA ARRIETA (1)
2019
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The moderating effect of blogger social influence and the reader’s experience on loyalty toward the blogger
Online Information Review, Vol. 43, Núm. 3, pp. 326-349