FRANCISCO JOSÉ
LIÉBANA CABANILLAS
CATEDRÁTICO DE UNIVERSIDAD
MANUEL
ALONSO DOS SANTOS
CATEDRÁTICO DE UNIVERSIDAD
Publicaciones en las que colabora con MANUEL ALONSO DOS SANTOS (3)
2024
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Do you believe it? Green advertising skepticism and perceived value in buying electric vehicles
Sustainable Development, Vol. 32, Núm. 5, pp. 4671-4685
2017
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Factors that determine the adoption of Facebook commerce: The moderating effect of age
Journal of Engineering and Technology Management - JET-M, Vol. 44, pp. 1-18
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Unobserved heterogeneity and the importance of customer loyalty in mobile banking
Technology Analysis and Strategic Management, Vol. 29, Núm. 9, pp. 1015-1032