LUCÍA
PORCU
CATEDRÁTICA DE UNIVERSIDAD
University of Salerno
Fisciano, ItaliaUniversity of Salerno-ko ikertzaileekin lankidetzan egindako argitalpenak (1)
2020
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Branding for social marketing: Keys for success
Sustainable Branding: Ethical, Social, and Environmental Cases and Perspectives (Taylor and Francis), pp. 38-54