MIRIAM
MARTÍNEZ FIESTAS
CATEDRÁTICA DE UNIVERSIDAD
JUAN
LARA RUBIO
PROFESOR TITULAR DE UNIVERSIDAD
Publicaciones en las que colabora con JUAN LARA RUBIO (2)
2015
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Drop-out risk measurement of E-banking customers
Banking, Finance, and Accounting: Concepts, Methodologies, Tools, and Applications (IGI Global), pp. 330-349
2014
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Drop-out risk measurement of E-banking customers
Electronic Payment Systems for Competitive Advantage in E-Commerce (IGI Global), pp. 143-162