ENRIQUE
HERRERA VIEDMA
CATEDRÁTICO DE UNIVERSIDAD
Ramón Alberto
Carrasco González
Publikationen, an denen er mitarbeitet Ramón Alberto Carrasco González (25)
2022
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A business context aware decision-making approach for selecting the most appropriate sentiment analysis technique in e-marketing situations
Information Sciences, Vol. 589, pp. 300-320
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A geospatial model of RFM analysis: An application to tourism in the Iberian Peninsula
Procedia Computer Science
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Decision-Making Model For Designing Telecom Products/Services Based On Customer Preferences And Non-Preferences
Technological and Economic Development of Economy, Vol. 28, Núm. 6, pp. 1818-1853
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MULTIPLE CRITERIA APPROACH APPLIED TO DIGITAL TRANSFORMATION IN FASHION STORES: THE CASE OF PHYSICAL RETAILERS IN SPAIN
Technological and Economic Development of Economy, Vol. 28, Núm. 2, pp. 500-530
2021
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A linguistic multi-criteria decision making methodology for the evaluation of tourist services considering customer opinion value
Applied Soft Computing, Vol. 101
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Profiling clients in the tourism sector using fuzzy linguistic models based on 2-tuples
Procedia Computer Science
2019
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A Fuzzy Linguistic RFM Model Applied to Campaign Management
IJIMAI, Vol. 5, Núm. 4, pp. 21-27
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A comparison between Fuzzy Linguistic RFM Model and traditional RFM model applied to Campaign Management. Case study of retail business.
Procedia Computer Science
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Application of an opinion consensus aggregation model based on OWA operators to the recommendation of tourist sites
Procedia Computer Science
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Data and Artificial Intelligence Strategy: A Conceptual Enterprise Big Data Cloud Architecture to Enable Market-Oriented Organisations
IJIMAI, Vol. 5, Núm. 6, pp. 7-14
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Leveraging Users' Trust and Reputation in Social Networks
Procedia Computer Science
2018
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A model to obtain a servperf scale evaluation of the crm customer complaints: An application to the 4g telecommunications sector
Technological and Economic Development of Economy, Vol. 24, Núm. 4, pp. 1606-1629
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Integrating a tourism service quality evaluation linguistic multi-criteria decision making model into a relational database management system
Advances in Intelligent Systems and Computing
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Prioritization of the launch of ict products and services through linguistic multi-criteria decision-making
Technological and Economic Development of Economy, Vol. 24, Núm. 3, pp. 1231-1257
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Using the AHP model to improve the measurement of satisfaction in the ICT sector
Frontiers in Artificial Intelligence and Applications
2017
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Evaluation of the hotels e-services quality under the user’s experience
Soft Computing, Vol. 21, Núm. 4, pp. 995-1011
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Linguistic multi-criteria decision-making model with output variable expressive richness
Expert Systems with Applications, Vol. 83, pp. 350-362
2016
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Applying a linguistic multi-criteria decision-making model to the analysis of ICT suppliers' offers
Expert Systems with Applications, Vol. 57, pp. 127-138
2015
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A 2-tuple fuzzy linguistic RFM model and its implementation
Procedia Computer Science
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A hybrid model for decision-making in the Information and Communications Technology sector
Technological and Economic Development of Economy, Vol. 21, Núm. 5, pp. 720-737