COMERCIALIZACIÓN E INVESTIGACIÓN DE MERCADOS
DEPARTAMENTO
Universidade da Beira Interior
Covilhã, PortugalPublicaciones en colaboración con investigadores/as de Universidade da Beira Interior (3)
2022
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The influences of the COVID-19 pandemic on sustainable consumption: an international study
Environmental Sciences Europe, Vol. 34, Núm. 1
2021
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Exploring the effectiveness of storytelling in advertising through eye-tracking
Handbook of Research on Contemporary Storytelling Methods Across New Media and Disciplines (IGI Global), pp. 158-179
2020
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Are distance higher education institutions sustainable enough? – A comparison between two distance learning universities
International Journal of Sustainability in Higher Education, Vol. 22, Núm. 4, pp. 709-730