Publicaciones en las que colabora con David López-López (5)

2022

  1. Using instant refunds to improve online return experiences

    Journal of Retailing and Consumer Services, Vol. 68

2021

  1. Buying through social platforms: Perceived risks and trust

    Journal of Organizational and End User Computing, Vol. 33, Núm. 4, pp. 1-27

2020

  1. Behind influencer marketing: key marketing decisions and their effects on followers’ responses

    Journal of Marketing Management, Vol. 36, Núm. 7-8, pp. 579-607