DIDÁCTICA DE LAS CIENCIAS SOCIALES
Département
Universidad Complutense de Madrid
Madrid, EspañaPublications en collaboration avec des chercheurs de Universidad Complutense de Madrid (2)
2024
-
Las estrategias publicitarias y comerciales de las empresas de gas y electricidad en Francia y España (1890-1918)
Vegueta: Anuario de la Facultad de Geografía e Historia, Vol. 24, Núm. 1, pp. 97-127
2022
-
Heppiness and well-being. Economic, social and artitic analysis of the promotional strategies of gas companies in Madrid and Paris at the beginning of the 20th century
A thousand ways to understand happiness in the economy of the European Union's "Next generation" funds: a comprehensive vision under the lens of social marketing, history and happiness management (Comares), pp. 83-96