Customer relationship management applied to higher education: Developing an e-monitoring system to improve relationships in electronic learning environments
- Daradoumis, T.
- Rodriguez-Ardura, I.
- Faulin, J.
- Juan, A.A.
- Xhafa, F.
- Martinez-Lopez, F.J.
ISSN: 1741-525X, 1460-6720
Ano de publicación: 2010
Volume: 14
Número: 1
Páxinas: 103-125
Tipo: Artigo