An application of co-word analysis and bibliometric maps for detecting the most highlighting themes in the consumer behaviour research from a longitudinal perspective

  1. Muñoz-Leiva, F.
  2. Viedma-del-Jesús, M.I.
  3. Sánchez-Fernández, J.
  4. López-Herrera, A.G.
Journal:
Quality and Quantity

ISSN: 0033-5177,  1573-7845

Year of publication: 2012

Volume: 46

Issue: 4

Pages: 1077-1095

Type: Article

DOI: 10.1007/S11135-011-9565-3 GOOGLE SCHOLAR
Data source: Scopus