Going with the consumer towards the social web environment: A review of extant knowledge

  1. Rodríguez-Ardura, I.
  2. Martínez-López, F.J.
  3. Luna, P.
Aldizkaria:
International Journal of Electronic Marketing and Retailing

ISSN: 1741-1033,  1741-1025

Argitalpen urtea: 2010

Alea: 3

Zenbakia: 4

Orrialdeak: 415-440

Mota: Artikulua

DOI: 10.1504/IJEMR.2010.036885 GOOGLE SCHOLAR
Datuen iturria: Scopus