CSR activities and consumer loyalty: The effect of the type of publicizing medium

  1. Mercadé-Melé, P.
  2. Molinillo, S.
  3. Fernández-Morales, A.
  4. Porcu, L.
Aldizkaria:
Journal of Business Economics and Management

ISSN: 2029-4433 1611-1699

Argitalpen urtea: 2018

Alea: 19

Zenbakia: 3

Orrialdeak: 431-455

Mota: Artikulua

DOI: 10.3846/JBEM.2018.5203 GOOGLE SCHOLAR lock_openSarbide irekia editor

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