COMERCIALIZACIÓN E INVESTIGACIÓN DE MERCADOS
Département
Universitat Oberta de Catalunya
Barcelona, EspañaPublications en collaboration avec des chercheurs de Universitat Oberta de Catalunya (8)
2024
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Consumer Behaviour and Mobile Payments in the Point of Sale: Exploring the Determinants of Intention to Adopt It
International Journal of Human-Computer Interaction, Vol. 40, Núm. 18, pp. 5350-5372
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Fashioning consumer choices: recommendation, motivation, and purchase intention toward Instagram commerce. A mediation analysis
International Journal of Fashion Design, Technology and Education, Vol. 17, Núm. 3, pp. 381-393
2020
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Mobile payment adoption in the age of digital transformation: The case of apple pay
Sustainability (Switzerland), Vol. 12, Núm. 13
2019
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Analysis of a mobile payment scenario: Key issues and perspectives
Impact of Mobile Services on Business Development and E-Commerce (IGI Global), pp. 22-47
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Assessing the antecedents of user intention to use mobile payment services in the context of emerging markets
Impact of Mobile Services on Business Development and E-Commerce (IGI Global), pp. 144-163
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Impact of Mobile Services on Business Development and E-Commerce
IGI Global, pp. 1-280
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Mobile payment is not all the same: The adoption of mobile payment systems depending on the technology applied
Technological Forecasting and Social Change, Vol. 146, pp. 931-944
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Preface
Impact of Mobile Services on Business Development and E-Commerce