Universidad Complutense de Madrid-ko ikertzaileekin lankidetzan egindako argitalpenak (32)

2023

  1. El desarrollo de WeChat como mensajería en su segunda década

    Libro de Actas. Congreso Universitario, Internacional sobre Comunicación, Innovación, Investigación y Docencia: CUICIID 2023. 4, 5 y 6 de octubre

2022

  1. A business context aware decision-making approach for selecting the most appropriate sentiment analysis technique in e-marketing situations

    Information Sciences, Vol. 589, pp. 300-320

  2. A geospatial model of RFM analysis: An application to tourism in the Iberian Peninsula

    Procedia Computer Science

  3. Copyright literacy and LIS education: analysis of its inclusion in the curricula of master's degree programs

    Heliyon, Vol. 8, Núm. 1

  4. MULTIPLE CRITERIA APPROACH APPLIED TO DIGITAL TRANSFORMATION IN FASHION STORES: THE CASE OF PHYSICAL RETAILERS IN SPAIN

    Technological and Economic Development of Economy, Vol. 28, Núm. 2, pp. 500-530

2021

  1. A linguistic multi-criteria decision making methodology for the evaluation of tourist services considering customer opinion value

    Applied Soft Computing, Vol. 101

  2. Dialnet Métricas como herramienta de evaluación bibliométrica: aportes al análisis de la actividad científica en Ciencias Sociales y Humanidades

    El profesional de la información, Vol. 30, Núm. 3

  3. Preface

    Advances in Intelligent Systems and Computing

  4. Profiling clients in the tourism sector using fuzzy linguistic models based on 2-tuples

    Procedia Computer Science

2019

  1. A Fuzzy Linguistic RFM Model Applied to Campaign Management

    IJIMAI, Vol. 5, Núm. 4, pp. 21-27

  2. A comparison between Fuzzy Linguistic RFM Model and traditional RFM model applied to Campaign Management. Case study of retail business.

    Procedia Computer Science

  3. Alfabetización informacional y tecnologías móviles. Una mirada de la producción científica desde el impacto de la altmetría

    Información y sociedad: estudios hispano-brasileños (Universidad Complutense de Madrid), pp. 223-242

  4. Application of an opinion consensus aggregation model based on OWA operators to the recommendation of tourist sites

    Procedia Computer Science

  5. Data and Artificial Intelligence Strategy: A Conceptual Enterprise Big Data Cloud Architecture to Enable Market-Oriented Organisations

    IJIMAI, Vol. 5, Núm. 6, pp. 7-14

  6. Leveraging Users' Trust and Reputation in Social Networks

    Procedia Computer Science

2018

  1. A model to obtain a servperf scale evaluation of the crm customer complaints: An application to the 4g telecommunications sector

    Technological and Economic Development of Economy, Vol. 24, Núm. 4, pp. 1606-1629

  2. Integrating a tourism service quality evaluation linguistic multi-criteria decision making model into a relational database management system

    Advances in Intelligent Systems and Computing

  3. Prioritization of the launch of ict products and services through linguistic multi-criteria decision-making

    Technological and Economic Development of Economy, Vol. 24, Núm. 3, pp. 1231-1257

  4. Using the AHP model to improve the measurement of satisfaction in the ICT sector

    Frontiers in Artificial Intelligence and Applications

2017

  1. Evaluation of the hotels e-services quality under the user’s experience

    Soft Computing, Vol. 21, Núm. 4, pp. 995-1011