Publicaciones en las que colabora con FRANCISCO JOSÉ LIÉBANA CABANILLAS (6)

2024

  1. Does the pandemic effect still exist? A comparative analysis of online food services in India and Spain

    International Journal of Consumer Studies, Vol. 48, Núm. 1

  2. From likes to loyalty: Exploring the impact of influencer credibility on purchase intentions in TikTok

    Journal of Retailing and Consumer Services, Vol. 78

  3. Impact of big data analytics on telecom companies' competitive advantage

    Technology in Society, Vol. 76

2023

  1. Overview of the Adoption of Online Food Ordering Services in Spain and India. An Analytical Approach Based on the Stimulus-Organism-Response Model

    International Journal of Human-Computer Interaction

2021

  1. Past, present, and future research on self-service merchandising: a co-word and text mining approach

    European Journal of Marketing, Vol. 55, Núm. 8, pp. 2269-2307

2020

  1. Producción científica y evolución conceptual del merchandising durante las últimas seis décadas. Un estudio bibliométrico

    Revista de Estudios Empresariales. Segunda época, Núm. 1, pp. 50-74