Branding for social marketing: Keys for success

  1. Toledo, L.D.
  2. Porcu, L.
  3. Pino, J.M.R.
  4. Palazzo, M.
Buch:
Sustainable Branding: Ethical, Social, and Environmental Cases and Perspectives

ISBN: 9780367428815

Datum der Publikation: 2020

Seiten: 38-54

Art: Buch-Kapitel

GOOGLE SCHOLAR
Datenquelle: Scopus