Departamento
COMERCIALIZACIÓN E INVESTIGACIÓN DE MERCADOS
Publicaciones (80) Publicaciones en las que ha participado algún/a investigador/a
2023
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A Review of Blockchain Technology Adoption in the Tourism: Industry from a Sustainability Perspective
Journal of Theoretical and Applied Electronic Commerce Research, Vol. 18, Núm. 2, pp. 814-830
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A bibliometric analysis to reveal the drivers of university reputation
Journal of Marketing for Higher Education
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A systematic and critical review of restaurants’ business performance: Future directions for theory and practice
Tourism and Hospitality Research, Vol. 23, Núm. 3, pp. 441-458
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ACCOMMODATION THROUGH ONLINE PLATFORMS DURING COVID-19: A STUDY OF BEHAVIORAL REJECTION ATTITUDES
Tourism Culture & Communication
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ACSN: Attention capsule sampling network for diagnosing COVID-19 based on chest CT scans
Computers in Biology and Medicine, Vol. 153
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Airline travellers' ethnocentric tendencies and their impact on travellers' behaviours: Extending consumer ethnocentrism to airline services
Tourism Management Perspectives, Vol. 49
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Antagonistic Toxic Effects of Surfactants Mixtures to Bacteria Pseudomonas putida and Marine Microalgae Phaeodactylum tricornutum
Toxics, Vol. 11, Núm. 4
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Antecedents and consequences of strategic online-reputation management: moderating effect of online tools
Journal of Hospitality and Tourism Technology, Vol. 14, Núm. 3, pp. 384-400
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Análisis bibliométrico: principales estrategias de comunicación en la web de juego online
Desafíos y retos de las redes sociales en el ecosistema de la comunicación (McGraw Hill España), pp. 115-125
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Análisis estratégico de la producción científica española por campos: Ciencias Naturales, Médicas y de la Vida
Revista española de documentación científica, Vol. 46, Núm. 4
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Asymmetrical influence of personality on entrepreneurship
European Journal of International Management, Vol. 20, Núm. 4, pp. 663-685
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Building heritage brand equity through social media sales promotion: The role of Power Distance
International Journal of Tourism Research, Vol. 25, Núm. 3, pp. 305-317
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Changes in tobacco imagery and smokers' depiction in Spanish top-grossing films before and after the implementation of a comprehensive tobacco control policy in Spain
Tobacco Induced Diseases, Vol. 21, Núm. May
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Comunicación para fomentar hábitos de consumo saludables. Un análisis de neurociencia del consumidor
Encrucijada del audiovisual en la era de lo virtual (McGraw Hill España), pp. 775-785
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Consumer Behaviour and Mobile Payments in the Point of Sale: Exploring the Determinants of Intention to Adopt It
International Journal of Human-Computer Interaction
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Crafts as a key factor in local development: Bibliometric analysis
Heliyon, Vol. 9, Núm. 1
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Determinantes del precio de la estancia en el sector de alojamientos turísticos de Melilla
II Foro de turismo ciudad de Melilla: Melilla, una historia compartida (Dykinson), pp. 135-138
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Determinants of continuous intention to use retail apps: A hybrid PLS-ANN approach
Journal of Marketing Theory and Practice
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Diseccionando la rentabilidad y el impacto medioambiental de las pymes andaluzas: Informe general de resultados
Godel Editorial
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Drivers of sustainable consumption: gender moderating effect
International Journal of Innovation and Sustainable Development, Vol. 17, Núm. 4, pp. 385-409