COMERCIALIZACIÓN E INVESTIGACIÓN DE MERCADOS

2020

1. A cross-cultural analysis of perceived product quality, perceived risk and purchase intention in e-commerce platforms

   Journal of Enterprise Information Management, Vol. 33, Núm. 1, pp. 139-160

2. A mixed analysis of perceptions of electric and hybrid vehicles

   Energy Policy, Vol. 136

3. A multi-analytical approach to modeling of customer satisfaction and intention to use in Massive Open Online Courses (MOOC)

   Interactive Learning Environments, Vol. 28, Núm. 8, pp. 1003-1021

4. A review of comparative advertising research 1975–2018: Thematic and citation analyses

   Journal of Business Research, Vol. 121, pp. 73-84

5. A review of restaurant research in the last two decades: A bibliometric analysis

   International Journal of Hospitality Management, Vol. 87

6. An analysis of the media coverage of the socio-economic impacts generated by online tourist rental platforms

   International Journal of Enterprise Information Systems, Vol. 16, Núm. 3, pp. 49-63

7. Analyzing the effect of social support and community factors on customer engagement and its impact on loyalty behaviors toward social commerce websites

   Computers in Human Behavior, Vol. 108

8. Antecedents of the intention to use NFC mobile applications in tourism

   Journal of Hospitality and Tourism Technology, Vol. 11, Núm. 2, pp. 369-383

9. Are distance higher education institutions sustainable enough? – A comparison between two distance learning universities

   International Journal of Sustainability in Higher Education, Vol. 22, Núm. 4, pp. 709-730

10. Assessment of mobile technology use in the emerging market: Analyzing intention to use m-payment services in India

    Telecommunications Policy, Vol. 44, Núm. 9

11. Coffee farmers' perception of bat guano as fertilizer in agroecosystems of Mexico

    Regions and Cohesion, Vol. 10, Núm. 1, pp. 22-35

12. Conversion of residential heating systems from fossil fuels to biofuels: A cross-cultural analysis

    Energies, Vol. 13, Núm. 19

13. Determinants of Mobile Banking Users’ Loyalty

    Journal of Promotion Management, Vol. 26, Núm. 5, pp. 615-633

14. Determining factors in the adoption and recommendation of mobile wallet services in India: Analysis of the effect of innovativeness, stress to use and social influence

    International Journal of Information Management, Vol. 50, pp. 191-205

15. Does Partisan Bias Modulate Neural Processing of Political Information? An Analysis of the Neural Correlates of Corruption and Positive Messages

    Political Psychology, Vol. 41, Núm. 1, pp. 145-164

16. Editorial

    International Journal of Intellectual Property Management, Vol. 10, Núm. 4, pp. 321-326

17. Effect of viewing a series on destination image

    Journal of Tourism and Heritage Research: JTHR, Vol. 3, Núm. 1, pp. 336-356

18. Emotions and Sport Management: A Bibliometric Overview

    Frontiers in Psychology, Vol. 11

19. Entrepreneurship and risk-taking in a post-disaster scenario

    International Entrepreneurship and Management Journal, Vol. 16, Núm. 1, pp. 221-237

20. Equal opportunities in an inclusive and sustainable education system: An explanatory model

    Sustainability (Switzerland), Vol. 12, Núm. 11