ADMINISTRACION DE EMPRESAS Y M
ADMINISTRACION DE EMPRESAS Y MARKETING (ADEMAR)
Publications (907)
View referenced research data.2026
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Neural Mechanisms of Memory Formation for Tailored Messages: A Neuroimaging Study
Journal of Advertising, Vol. 55, Núm. 2, pp. 205-224
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Reflecting university image in the era of digitalization
Social Sciences and Humanities Open, Vol. 13
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The social dimension of consumer-AI interaction: alienation, anthropomorphism, and identity in AI-Mediated marketing
Behaviour and Information Technology, Vol. 45, Núm. 6, pp. 1051-1068
2025
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A behavioral study of food delivery service by drones: Insights from urban and rural consumers
International Journal of Hospitality Management, Vol. 127
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A bibliometric analysis to reveal the drivers of university reputation
Journal of Marketing for Higher Education, Vol. 35, Núm. 3, pp. 621-645
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A five-decade review of academic research on healthcare supply chain: a bibliometric approach using co-word analysis and bibliographic coupling
International Journal of Health Care Quality Assurance, pp. 1-21
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Adoption of Sustainability Principles in the Fashion Industry: a Systematic Literature Review
Journal of the Knowledge Economy, Vol. 16, Núm. 5, pp. 15670-15723
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Adoption of e-wallets: trust and perceived risk in Generation Z in Colombia
Spanish journal of marketing-ESIC, Vol. 29, Núm. 4
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Artificial Intelligence in Public Urban Transport: Insights and Emerging Trends
Transportation Research Record
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Assessing integrated marketing communication in innovation-oriented organizations: a diagnostic approach for strategic alignment
Boletín de estudios económicos, Vol. 80, Núm. 236, pp. 185-205
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Augmented Reality and Its Applications in the Virtual World: A Bibliometric Analysis Framework of Two Decades (2003-2023)
Web 3.0 Unleashed: Transforming Experiences with AR, AI, and Immersive Technologies (Emerald Publishing), pp. 35-48
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Biometrics: Challenges, Trends and Opportunities
CRC Press, pp. 1-186
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Corrigendum to ‘An analysis of the consumer profile and the willingness to pay in immersive virtual tourism’ [J. Destin. Market. Manag., Volume 33 (2024) 100929] (Journal of Destination Marketing & Management (2024) 33, (S2212571X24000775), (10.1016/j.jdmm.2024.100929))
Journal of Destination Marketing and Management
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Decoding the future: a bibliometric exploration of blockchain in logistics
Financial Innovation, Vol. 11, Núm. 1
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Determinants of the intention to recommend a socially responsible destination with smart tourism technologies
Current Issues in Tourism, Vol. 28, Núm. 13, pp. 2136-2152
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Do Social Media Erode Satisfaction and Perceived Value? The Case of the University
Technology, Knowledge and Learning
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Driving Change: Unveiling the Power of Perceived Marketplace Influence and Green Consumer Behavior
Environment and Behavior, Vol. 57, Núm. 9-10, pp. 820-851
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Drones in food delivery: an analysis of consumer values and perspectives
International Journal of Logistics Research and Applications, Vol. 28, Núm. 12, pp. 1744-1764
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Enhancing Transparency and Trust in Higher Education Institutions via Blockchain: A Conceptual Model Utilizing the Ethereum Consortium Approach
Sustainability (Switzerland), Vol. 17, Núm. 20
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Environmentally responsible tourist behavior in socially responsible urban destinations
Tourism Review